Success Story
Fluidra uniformise ses signatures emails et fluidifie leur gestion avec Sigilium 2
Success Story
Fluidra uniformise ses signatures emails et fluidifie leur gestion avec Sigilium 2
Key figures
+900
utilisateurs quotidiens en Europe
7000
employés dans le groupe
47
pays dans le monde
7
marques
Key figures
+900
utilisateurs quotidiens en Europe
7000
employés dans le groupe
47
pays dans le monde
7
marques
About
Motul is a French industrial company that designs, develops, and distributes lubricants for engines (two-wheelers, automobiles, and other vehicles) aimed at the consumer market (BtoC). The international group also develops cutting-edge products and expertise for industry through its MotulTech activity (BtoB).
Soon after the creation of Sigilium, the Motul teams adopted the synchronized email signature service to ensure uniformity in the brand image conveyed to all group stakeholders.
With a significant challenge: as Motul is present in many countries, it needed a very simple tool with automated management and native integration with its messaging tools.
About
Motul is a French industrial company that designs, develops, and distributes lubricants for engines (two-wheelers, automobiles, and other vehicles) aimed at the consumer market (BtoC). The international group also develops cutting-edge products and expertise for industry through its MotulTech activity (BtoB).
Soon after the creation of Sigilium, the Motul teams adopted the synchronized email signature service to ensure uniformity in the brand image conveyed to all group stakeholders.
With a significant challenge: as Motul is present in many countries, it needed a very simple tool with automated management and native integration with its messaging tools.
Accompany the change of messaging system
Motul has centralized the management of its email signatures with Sigilium since 2015. This is for all of its subsidiaries located around the world. The initial deployment of the email signatures was done on Google Workspace in an automated manner. All users were using Gmail for their email.
Switching from Gmail to Outlook
Following a decision by the IT teams, all users have transitioned to the Microsoft environment, and thus to Outlook on PC (and on Mac for some users).
Accompany the change of messaging system
Motul has centralized the management of its email signatures with Sigilium since 2015. This is for all of its subsidiaries located around the world. The initial deployment of the email signatures was done on Google Workspace in an automated manner. All users were using Gmail for their email.
Switching from Gmail to Outlook
Following a decision by the IT teams, all users have transitioned to the Microsoft environment, and thus to Outlook on PC (and on Mac for some users).
“ Sigilium nous a permis d’uniformiser nos signatures rapidement et de gérer efficacement les modifications, d'abord pour 400 collaborateurs en France, puis dans d'autres pays, pour les différentes marques. Aujourd’hui, chaque signature est cohérente, ce qui renforce l’image professionnelle du groupe en Europe.”
Manu Garcia, Responsable Informatique, Fluidra France
“ Sigilium nous a permis d’uniformiser nos signatures rapidement et de gérer efficacement les modifications, d'abord pour 400 collaborateurs en France, puis dans d'autres pays, pour les différentes marques. Aujourd’hui, chaque signature est cohérente, ce qui renforce l’image professionnelle du groupe en Europe.”
Manu Garcia, Responsable Informatique, Fluidra France
A seamless transition
Developed for numerous messaging and CRM solutions, Sigilium has allowed IT teams to switch between environments seamlessly for user email signatures.
Specifically,
The centralized management platform remained the same for the Marketing teams.
The heavy changes initiated by IT were able to be carried out progressively, without impacting either the design of the signatures or the centralized dissemination of campaigns.
During the transition period, email signatures were updated on Gmail and Outlook.
Advantages of the Sigilium approach
Sigilium offers native integration on Outlook, with or without a Microsoft 365 license. The installation is done at the email client level only. This allows for easy management of signatures even in a heterogeneous messaging environment, as is the case during the transition from one system to another.
A seamless transition
Developed for numerous messaging and CRM solutions, Sigilium has allowed IT teams to switch between environments seamlessly for user email signatures.
Specifically,
The centralized management platform remained the same for the Marketing teams.
The heavy changes initiated by IT were able to be carried out progressively, without impacting either the design of the signatures or the centralized dissemination of campaigns.
During the transition period, email signatures were updated on Gmail and Outlook.
Advantages of the Sigilium approach
Sigilium offers native integration on Outlook, with or without a Microsoft 365 license. The installation is done at the email client level only. This allows for easy management of signatures even in a heterogeneous messaging environment, as is the case during the transition from one system to another.
Key figures
+900
utilisateurs quotidiens en Europe
7000
employés dans le groupe
47
pays dans le monde
7
marques
Key figures
+900
utilisateurs quotidiens en Europe
7000
employés dans le groupe
47
pays dans le monde
7
marques
About
Fluidra is a world leader in the manufacture and distribution of swimming pool and spa equipment. The company is present in over 45 countries, with headquarters in Barcelona. In France, but also in Germany, Italy and Belgium, Fluidra was looking for a solution to standardize e-mail signatures and simplify change management, particularly after the merger with Zodiac in 2019. This is why Fluidra chose Sigilium, to standardize its e-mail signatures and improve day-to-day technical management.
About
Fluidra is a world leader in the manufacture and distribution of swimming pool and spa equipment. The company is present in over 45 countries, with headquarters in Barcelona. In France, but also in Germany, Italy and Belgium, Fluidra was looking for a solution to standardize e-mail signatures and simplify change management, particularly after the merger with Zodiac in 2019. This is why Fluidra chose Sigilium, to standardize its e-mail signatures and improve day-to-day technical management.
“ Sigilium nous a permis d’uniformiser nos signatures rapidement et de gérer efficacement les modifications, d'abord pour 400 collaborateurs en France, puis dans d'autres pays, pour les différentes marques. Aujourd’hui, chaque signature est cohérente, ce qui renforce l’image professionnelle du groupe en Europe.”
Manu Garcia, Responsable Informatique, Fluidra France
“ Sigilium nous a permis d’uniformiser nos signatures rapidement et de gérer efficacement les modifications, d'abord pour 400 collaborateurs en France, puis dans d'autres pays, pour les différentes marques. Aujourd’hui, chaque signature est cohérente, ce qui renforce l’image professionnelle du groupe en Europe.”
Manu Garcia, Responsable Informatique, Fluidra France
Challenge 1: centralized management
Harmonize e-mail signatures: with signatures varying from office to office, and employees manually modifying their signatures, Fluidra needed a solution to standardize signatures while maintaining a professional brand image.
Simplify management of marketing banners: the marketing department wanted to be able to quickly modify and activate promotional banners to promote current events and campaigns. Prior to Sigilium, manual management of these banners was inefficient.
Save time on administrative tasks: manual signature management was time-consuming for IT teams, especially with outdated tools such as Lotus Notes. Fluidra was looking for a simple solution, integrated with Google Workspace, to lighten the workload.
Challenge 1: centralized management
Harmonize e-mail signatures: with signatures varying from office to office, and employees manually modifying their signatures, Fluidra needed a solution to standardize signatures while maintaining a professional brand image.
Simplify management of marketing banners: the marketing department wanted to be able to quickly modify and activate promotional banners to promote current events and campaigns. Prior to Sigilium, manual management of these banners was inefficient.
Save time on administrative tasks: manual signature management was time-consuming for IT teams, especially with outdated tools such as Lotus Notes. Fluidra was looking for a simple solution, integrated with Google Workspace, to lighten the workload.
Solution
Intuitive synchronization with Gmail and Payfit : Sigilium has seamlessly integrated with the tools already in place at Planity, such as Gmail, iPhone, iPad, and Payfit. This compatibility has simplified the management of signatures, allowing the HR team to streamline the process.
Standardization in a few clicks : after the signature model was validated, the Planity team was able to synchronize email signatures in just a few minutes, ensuring total consistency across all services and countries.
Simplified management : the automatic update feature has allowed the HR team to save considerable time during the onboarding of new employees. The new signatures were ready from day one of their arrival.
Solution
Intuitive synchronization with Gmail and Payfit : Sigilium has seamlessly integrated with the tools already in place at Planity, such as Gmail, iPhone, iPad, and Payfit. This compatibility has simplified the management of signatures, allowing the HR team to streamline the process.
Standardization in a few clicks : after the signature model was validated, the Planity team was able to synchronize email signatures in just a few minutes, ensuring total consistency across all services and countries.
Simplified management : the automatic update feature has allowed the HR team to save considerable time during the onboarding of new employees. The new signatures were ready from day one of their arrival.
Challenge 2: switch from Gmail to Outlook
After using Google Workspace tools for years, the Fluidra group switched to the Microsoft 365 environment in 2024. A major change for all the employees of the group.
The challenge was to have an environment change that did not impact the user's email signature. And for the user to perceive the continuity of service, even though the messaging environment was completely modified.
Challenge 2: switch from Gmail to Outlook
After using Google Workspace tools for years, the Fluidra group switched to the Microsoft 365 environment in 2024. A major change for all the employees of the group.
The challenge was to have an environment change that did not impact the user's email signature. And for the user to perceive the continuity of service, even though the messaging environment was completely modified.
Solution
A transparent transition : thanks to Sigilium's native synchronization with the various existing messaging environments, users were able to find their email signature intact and available from the day of the messaging change.
A sharp support from the Fluidra teams : Sigilium allowed the technical teams to have a dedicated contact person to follow and accompany the gradual transition country by country to the new Microsoft 365 Outlook messaging.
Solution
A transparent transition : thanks to Sigilium's native synchronization with the various existing messaging environments, users were able to find their email signature intact and available from the day of the messaging change.
A sharp support from the Fluidra teams : Sigilium allowed the technical teams to have a dedicated contact person to follow and accompany the gradual transition country by country to the new Microsoft 365 Outlook messaging.
Practical Benefits
A notable time saver on email signature management, thanks to automatic synchronization with Google Workspace.
100% standardized signatures, which has strengthened Fluidra's professional brand image across its various offices.
Reduction of signature errors: centralized control of signatures has eliminated mistakes, such as incorrect phone numbers or job titles made up by employees.
Better management of marketing campaigns: thanks to Sigilium, banners are updated quickly, ensuring consistent communication during events and campaigns.
Discover how Sigilium can help you simplify the management of your email signatures and improve your brand consistency. Contact us for a demo!
Practical Benefits
A notable time saver on email signature management, thanks to automatic synchronization with Google Workspace.
100% standardized signatures, which has strengthened Fluidra's professional brand image across its various offices.
Reduction of signature errors: centralized control of signatures has eliminated mistakes, such as incorrect phone numbers or job titles made up by employees.
Better management of marketing campaigns: thanks to Sigilium, banners are updated quickly, ensuring consistent communication during events and campaigns.
Discover how Sigilium can help you simplify the management of your email signatures and improve your brand consistency. Contact us for a demo!
Key figures
+900
utilisateurs quotidiens en Europe
7000
employés dans le groupe
47
pays dans le monde
7
marques
Key figures
+900
utilisateurs quotidiens en Europe
7000
employés dans le groupe
47
pays dans le monde
7
marques
About
Planity is a company specialized in online appointment booking for hair salons and beauty institutes. Since its inception, it has experienced rapid growth, which necessitated solutions to structure its internal operations, particularly the management of employees' email signatures.
It is in this context that Planity chose Sigilium, to ensure the uniformity of signatures and improve the user experience, both for employees and their contacts.
About
Planity is a company specialized in online appointment booking for hair salons and beauty institutes. Since its inception, it has experienced rapid growth, which necessitated solutions to structure its internal operations, particularly the management of employees' email signatures.
It is in this context that Planity chose Sigilium, to ensure the uniformity of signatures and improve the user experience, both for employees and their contacts.
“ Sigilium nous a permis d’uniformiser nos signatures rapidement et de gérer efficacement les modifications, d'abord pour 400 collaborateurs en France, puis dans d'autres pays, pour les différentes marques. Aujourd’hui, chaque signature est cohérente, ce qui renforce l’image professionnelle du groupe en Europe.”
Manu Garcia, Responsable Informatique, Fluidra France
“ Sigilium nous a permis d’uniformiser nos signatures rapidement et de gérer efficacement les modifications, d'abord pour 400 collaborateurs en France, puis dans d'autres pays, pour les différentes marques. Aujourd’hui, chaque signature est cohérente, ce qui renforce l’image professionnelle du groupe en Europe.”
Manu Garcia, Responsable Informatique, Fluidra France
Challenges
Optimize the onboarding of new employees : Planity regularly integrates between 10 and 15 new employees each month. The company sought to reduce the time spent on these integrations while ensuring the consistency of email signatures from day one.
Standardize the brand image : before using Sigilium, email signatures varied from one department to another: non-standardized formats, unoptimized images. Planity needed a solution to centralize and normalize this essential part of its communication.
Simplify technical management : incompatibilities with certain devices, such as iPads and iPhones, complicated the management of signatures. Sigilium needed to address these technical challenges while facilitating the synchronization of signatures.
Challenges
Optimize the onboarding of new employees : Planity regularly integrates between 10 and 15 new employees each month. The company sought to reduce the time spent on these integrations while ensuring the consistency of email signatures from day one.
Standardize the brand image : before using Sigilium, email signatures varied from one department to another: non-standardized formats, unoptimized images. Planity needed a solution to centralize and normalize this essential part of its communication.
Simplify technical management : incompatibilities with certain devices, such as iPads and iPhones, complicated the management of signatures. Sigilium needed to address these technical challenges while facilitating the synchronization of signatures.
Solution
Intuitive synchronization with Gmail and Payfit : Sigilium has seamlessly integrated with the tools already in place at Planity, such as Gmail, iPhone, iPad, and Payfit. This compatibility has simplified the management of signatures, allowing the HR team to streamline the process.
Standardization in a few clicks : after the signature model was validated, the Planity team was able to synchronize email signatures in just a few minutes, ensuring total consistency across all services and countries.
Simplified management : the automatic update feature has allowed the HR team to save considerable time during the onboarding of new employees. The new signatures were ready from day one of their arrival.
Solution
Intuitive synchronization with Gmail and Payfit : Sigilium has seamlessly integrated with the tools already in place at Planity, such as Gmail, iPhone, iPad, and Payfit. This compatibility has simplified the management of signatures, allowing the HR team to streamline the process.
Standardization in a few clicks : after the signature model was validated, the Planity team was able to synchronize email signatures in just a few minutes, ensuring total consistency across all services and countries.
Simplified management : the automatic update feature has allowed the HR team to save considerable time during the onboarding of new employees. The new signatures were ready from day one of their arrival.
Benefits
+ 2 hours of time saved during the integration of new employees thanks to the automation of signatures.
100% standardized signatures across different services and regions (France, Germany, Belgium).
Significant reduction in errors in signatures, especially on mobile devices (iPhone, iPad).
Benefits
+ 2 hours of time saved during the integration of new employees thanks to the automation of signatures.
100% standardized signatures across different services and regions (France, Germany, Belgium).
Significant reduction in errors in signatures, especially on mobile devices (iPhone, iPad).
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© 2025 Sigilium. All rights reserved.